How to market a small business on a zero budget
Organic marketing tactics for bootstrapped Indian sellers — Instagram Reels, Google Business profiles, WhatsApp customer lists, local collaborations, and SEO.
- Reading time
- 1 min read
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Who this is for: Bootstrapped small business owners and solo entrepreneurs.
Organic visibility without spending on ads
You do not need an advertising budget to attract customers online. Consistently publishing helpful video content and optimizing your storefront for search engines generates sustainable organic traffic.
Frequently asked questions
How often should I post content on social media to see results?
Aim for 3 to 5 short-form videos per week showing real product usage, customer reviews, or behind-the-scenes clips.